Wondershare Mockitt Product launch Video
Role
Designer and Illustrator
Contributors
Brook Wells (Senior Designer & Illustrator)
Reported to: Nick Li (Motion Designer)
Results
• +37% add-to-cart rate
• +12% installation rate
• 1+ million new users
The objective behind the Mockitt product video was to effectively promote and introduce a new addition to the Wondershare product lineup, positioning it as a competitor against established alternatives like Figma and Sketch. In crafting this video, the primary focus was on delivering a concise, straightforward message that compels viewers to take action and explore Mockitt.
Wondershare Mockitt Video Styleframes
Wondershare Mockitt product video began as storyboards introducing the features and the illustration syle.