Wondershare PDFelement 8 Product Launch

Wondershare PDFelement 8 is PDF editing software that is used by millions of people and businesses around the world. Following the success of PDFelement 7, we were challenged to create an attractive introductory video to celebrate the launch of the newest version. It needed to be clearly understood how this version could help users achieve their PDF goals.

Role

Graphic Designer and Illustrator

Contributors

Brook Wells (Senior Designer)
Paul Methot (Senior Designer)
Reported to Faisal Khan (Project Management)
 Thiago Masci (Motion Designer)
Jay Kim (Motion Designer)

Results

+255% increase increased conversion rate
+99% add-to-cart rate
+16% installation rate
10+ million new users


Wondershare PDFelement Scenario Storyboarding

Wondershare PDFelement 8 product video began as storyboards introducing several scenarios with different users using Wondershare PDFelement 8.

Wondershare PDFelement Product Launch video

Wondershare PDFelement 8 product video introducing several scenarios with different users using Wondershare PDFelement 8 into a motion graphic video .

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